Chris O’Riordan is the managing director of sales strategy, training and implementation company, Firestarter Business Solutions.  In this interview he shares with us his thoughts on communications in the sales process and how the advent of digital communications, whilst hugely important, hasn’t really changed the fundamentals of selling.

If you’re an iTunes user you can download this podcast here and listen off-line

CommunicateTV offer a range of communication services to clients including video and podcast production, media training, voiceover and live conference interviewing which can be streamed or recorded for later use.  To find out more, why not give us a call or drop us an email.